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BIOGEN IDEC

Learn how this biotech industry leader generated a strong return on investment with a comprehensive leadership and employee development initiative.

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  • Issues You Face
  • Leadership Solutions
  • Sustainability Tools and Program Extensions
  • Sustainability Tools: Building Trust

Sustainability Tools: Building Trust

Revive and Nurture Relationships

The Blanchard' Building Trust program creates awareness of and sensitivity to the behaviours that influence trust and teaches trust building and sustaining strategics. This half-day program teaches the ABCD Trust Model™ which demonstrates how to focus on aspects of relationships that need repair or need to be further nurtured in order to build and maintain trust. The model is an easy-to-learn guide to building trust in all relationships with your team, your leaders, your peers, and your family and friends. It provides a common language to discuss trust, creating a less volatile reaction surrounding issues impacting trust.

Issues Addressed:

  • Actions that influence trust
  • The role of trust in employee commitment, engagement, initiative, creativity, productivity, and turnover

Outcomes Achieved

  • Greater awareness of the elements of trust, the factors that erode trust, and what you can do to build and sustain trust
  • Expanded understanding of why it is important to be concerned with trust when leading individuals and teams
  • A personalised action plan for becoming a more trustworthy leader
  • Better language for enhancing trusting relationships with direct reports
  • More trusting employees with higher levels of commitment, creativity, and productivity; improved morale and retention
Author Cynthia Olmstead is president of Trust Works Group, Inc.
 

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